How can a Chatbot Improve Your Businesses Customer Service?
Chatbots are the future of brand engagement. Because engaged customers are more likely to move to the bottom of your sales funnel
The best way to increase sales and customer loyalty is by managing and improving your customer’s experience.
Today, customers are smarter than they were five years ago and they expect brands and companies to improve your communications with them.
Gartner has predicted that by 2020, customers will manage 85% of the relationship with a business without interacting with humans and thus, there is an increased demand and adoption of self-help services, such as Chatbots.
Chatbots are self-help tools for improving communications. Brands can use it to improve their customer’s experience, to generate more sales, answer service questions, book appointments, and build a deeper rapport with customers.
In this article, you’ll get some ideas on how chatbots can help you, improve your customer service:
Chatbots can Provide a Quick Responses to Users questions
It’s so frustrating when businesses tell you that it will take several business days for a simple issue to be resolved.
And in many instances, you don’t even get a reply, never mind an automated “no-reply” email.
Is there a more proven way to discourage a customer than that?
Customers want immediate response to their questions. They also want to handle challenges on their own until they’re no longer able to do it.
At the very least, customers will be more than happy to receive a welcome message from a chatbot telling them the precise time they will receive a solution to their challenges — especially when the solution has not even been programmed to the bot yet.
Chatbots Create Customer Engagement
Chatbots are the future of brand engagement.
For example, a chatbot can initiate a conversation to promote an offer, provide a coupon, offer alternative solutions, or update your customers about your latest product.
Customers can get interesting offers that will stimulate them to click through to your checkout page.
Chatbots make life a lot easier for your business. Customers love to engage with robots especially when they exhibit some sense of humor, seem to be interested in the visitor, and show a personality that’s similar to a real human.
Chatbots Can Help You Save Cost on Customer Service
Did you know that a single chatbot can perform the task of several customer service agents?
Absolutely. Chatbots are cost-effective customer service solutions for brands in any capacity with a high or low budget.
While chatbots can’t completely overhaul customer service agents, they can significantly save you money, since you don’t have a live customer service representative to manage your customers’ questions.
The new research, “Chatbots: Retail, eCommerce, Banking & Healthcare 2017–2022,” found that chatbots will save businesses over $8 billion per year by 2022, which is a huge increase from the $20 million predicted and expected in 2017.
Brands and Businesses Use Chatbots to Handle Uncomplicated Tasks
Complex questions that need serious analysis are not meant for chatbots. Using chatbots to answer simple questions and engaging customers with offers can be effective.
Chatbots are Good, and they will get Better, But They Can’t Completely Replace Humans
For example, a customer who wants to change his/her password, logs into your website and next, the chatbot shows up: “Do you need help with anything?” and you reply “Yes, I want to change my password.”
At that point, Chatbot could take the same information and gives you the step-by-step process for changing your password successfully. Simple questions like that are pretty much standard for chatbots.
Most Importantly, Chatbots Allow Brands to Offer 24/7 Customer Service Support
Customers are happy to get the information they need when they need it. But a customer representative will most likely not be present all the time.
That’s where chatbots come in handy. A chatbot is always there, available, and very active at any time of the day, ready to be engaged.
Instant gratification, for your customers.
Dissatisfied Customers do not Return to the Business
Studies have shown that 91 percent of unhappy customers will not willingly do business with you again (Lee Resources).
Chatbots can afford to keep your customers happy, give them the best services, and most importantly, there’s always an option to call a real person in case you aren’t getting the answers you’re after.
Your business doesn’t have to be a Fortune 500 company or, the size of Facebook to start using chatbots.
You’ll see a huge engagement if you give it a shot — especially when you use a chatbot software that allows you to add a customized welcome message, on-session personalization, and more.
Let us build you a custom Chatbot for your business.
Call us now for a Free consultation on how your company can use ChatBot Artificial Intelligence Technologyto save money and improve Your Customer Service