Category Archives: theNaughtyMarketer

5 Types Of Headlines That Grab The Attention Of Your Audience Every Time

Headlines! The most critical component of your copy. Lousy headline – lose the reader! While engaging content is a great way to capture attention, provide value to your potential clients and establish your brand positioning, the headline makes it all happen. Your headline is your first and only opportunity to capture the reader. In fact, … Continue reading 5 Types Of Headlines That Grab The Attention Of Your Audience Every Time

How You Can Start a Fool Proof YouTube Channel for your Business or Brand

Over the last several years YouTube has become a serious marketing platform where businesses are given the opportunity to promote content in a truly visual and highly engaging way. Today, more than 1.9 billion users visit YouTube on a monthly basis and watch billions of hours of videos every day, making YouTube the second most … Continue reading How You Can Start a Fool Proof YouTube Channel for your Business or Brand

6 Solid Reasons Why You Should Consider Influencer Marketing As a Core Component of Your Marketing Strategy

Influencer marketing is no longer a fringe marketing tool. I see an increasing level of people talking about Influencer Marketing and think it can no longer be ignored. It’s fair to say Influencer Marketing has taken the online marketing world by storm. But, it’s not going to replace Social or Content Marketing, because it can’t … Continue reading 6 Solid Reasons Why You Should Consider Influencer Marketing As a Core Component of Your Marketing Strategy

How To Easily Get Better Results From Your Brand Without Having To Break The Bank

Branding is more than just a logo. It increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. However, having a (great) brand is only half of the story. You need to use it to make your presence known by placing it where it matters most and … Continue reading How To Easily Get Better Results From Your Brand Without Having To Break The Bank

7 Reasons Why Public Speaking is the Best Marketing Tool You Can Have

Hands down, public speaking is the best marketing tool in your kit bag. The challenge is to make your communications as effective as possible because it is the first step to making your point. #1 – Public Speaking Sells – If you can give an excellent presentation in front of an audience, then you are … Continue reading 7 Reasons Why Public Speaking is the Best Marketing Tool You Can Have

How Will Automation Affect Your Business In The 21st Century?

Automation is going to become one of the most prominent features of businesses in the 21st century, and not just physical outlets. What is occurring right now is known as the fourth industrial revolution, involving automation, AI, big data, and blockchain technology. In marketing, automation is a powerful tool that can augment marketing efforts and … Continue reading How Will Automation Affect Your Business In The 21st Century?

Tried and Proven Ways to Optimize Your LinkedIn Ads Marketing Campaigns

Are you a B2B marketer and want to reach your target audiences? Are you using LinkedIn ads but still not getting the desired results for your business? Looking for ways to get more out of your ad budget? Try these simple tricks to optimize your LinkedIn Ads and earn more impressions, clicks, and leads. Target … Continue reading Tried and Proven Ways to Optimize Your LinkedIn Ads Marketing Campaigns

WARNING: LinkedIn May Not Work For These 5 Business Types

Pretty much everyone professional is on LinkedIn today. While LinkedIn is great for some network-reliant businesses, it’s a little bit less helpful for others. Here are a five businesses types that won’t get much from using LinkedIn. #1: Self-published authorship: Unless you’re writing about business-related topics, you’re better off promoting your material on social media … Continue reading WARNING: LinkedIn May Not Work For These 5 Business Types

ALERT: LinkedIn Does Wonders For These 5 Businesses

Everybody seems to be on LinkedIn these days, even if they don’t have a business. But if you have one of these following businesses, you don’t have much of a choice: you’ve got to link in. #1: Commercial Real Estate. Any real estate agent worth their salt should be putting their visage all over every … Continue reading ALERT: LinkedIn Does Wonders For These 5 Businesses

How to Build Your 2019 Marketing Plan in 5 Easy Steps

Yikes! 2019 is upon us and I’m hoping that you have, or will be doing so soon, built your 2019 marketing plan. I have and it looks like it’s going to be an exciting year. It’s an old cliché, but without a plan, you may not reach your destination. To help you plan, it may … Continue reading How to Build Your 2019 Marketing Plan in 5 Easy Steps